Politics and Elections Blog
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Dive into election data with the CNN/Google Campaign Explorer
Friday, October 19, 2012
Election Day in the United States is just three weeks away and campaigns at all levels are ramping up for the home stretch. With Election Day just around the corner, there will be an increased barrage of campaign ads, fundraising requests, and visits from the candidates. Today, in collaboration with CNN, we're launching the
Campaign Explorer
to help you make sense of it all.
The Campaign Explorer lets you visualize ad spending, fundraising, and candidate travel from the presidential campaigns on the electoral map. You can dive into data for a state, compare multiple states, and then save and share snapshots with your own insights. Here's a snapshot we created comparing travel and ad spending across three major battleground states - Ohio, Virginia, and Florida:
At Google we're passionate about using technology to open up data and make it more useful, and we hope the Campaign Explorer will help do that for some election data. We're thrilled to partner with CNN to make this possible. CNN brought a wealth of campaign information and years of journalistic expertise, and we made use of the latest web technologies in
HTML5
to present this data in a new and engaging way.
Be sure to share your snapshots on Google+ and mention
+Google Politics & Elections
and we'll reshare the most interesting. You can learn more about what we're doing for the US election and others worldwide at
google.com/elections
.
Posted by Eric Hysen, Google Politics & Elections Team
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