Politics and Elections Blog
Trends, tools and news from the Google Politics & Elections team
Google by the Numbers: The 2012 US Election
Thursday, November 15, 2012
Last week, more than 120 million Americans went to the polls to cast their vote for president, Congress, and hundreds of statewide and local races. Since we launched our
Google Politics & Elections program
in January at the Iowa Caucuses, we've seen unprecedented digital engagement in this election on Google and across the web. We wanted to share some stats about how our products, including our
Voter Information Tool
and the
Civic Information API
, were used to find voter information like polling places, sample ballots, early voting sites, and voter ID requirements:
In the two weeks leading up to the election, we served over 23 Million voter information queries across our sites and third-party apps.
Over 100 developers built apps using the Civic Information API, including the League of Women Voters, Lawyers' Committee for Civil Rights, and AT&T.
More than 600 sites embedded our Voter Information Tool, including CNN, the Huffington Post, and both the Democratic and Republican Congressional Campaign Committees.
We're thrilled to have been able to help millions of Americans find the information they needed to vote, both on Google and across the web. Now we're off to do the same in other countries like
Ghana's elections
next month and the Czech Republic, Italy, and Kenya next year.
Posted by Eric Hysen, Google Politics & Elections Team
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